The strategy gaming world is buzzing with a major collaboration that bridges one of Steam’s biggest indie successes with a legendary franchise. Hooded Horse, the publisher behind the record-breaking Manor Lords, has partnered with Ubisoft and developer Unfrozen to bring Heroes of Might and Magic: Olden Era to life. This prequel has already amassed over 600,000 wishlists on Steam, signaling massive anticipation for its early access launch later this year.
The Rise of Manor Lords and Its Publisher’s Strategy
Manor Lords, a medieval city-builder developed by solo creator Slavic Magic, exploded in popularity even before its early access release on April 26, 2024. It quickly became the most wishlisted game on Steam, surpassing milestones like 2 million, 2.5 million, and ultimately 3 million wishlists. Available on Steam, GOG, Epic Games Store, and PC Game Pass from day one, the game captivated players with its authentic historical simulation, deep resource management, and large-scale battles.
Hooded Horse’s role in publishing Manor Lords was pivotal. By handling marketing, distribution, and community engagement, they propelled the title to unprecedented heights. This success has positioned Hooded Horse as a key player in the strategy genre, now extending their expertise to bigger projects like Olden Era.
Unveiling Heroes of Might and Magic: Olden Era
Heroes of Might and Magic: Olden Era marks the first mainline entry in the beloved turn-based strategy RPG series in a decade. Set as a prequel, it delves into the ancient origins of the franchise’s world, introducing fresh biomes, creatures, and factions that expand the classic formula.
Originally under Ubisoft’s solo publishing, the project gained new momentum with Hooded Horse’s involvement. Announced at Gamescom 2024, Olden Era has rocketed to one of the top 50 most-wanted games on Steam, with wishlists hitting 500,000 and climbing to over 600,000. Developers Unfrozen have teased detailed looks at factions like Necropolis, Dungeon, and Sylvan, promising tactical depth and strategic variety.
Why This Partnership Makes Perfect Sense
The synergy between these parties is evident. Manor Lords’ wishlist dominance—peaking at the #1 spot—demonstrates Hooded Horse’s knack for nurturing strategy gems. Ubisoft brings the iconic IP and global reach, while Unfrozen handles development with a focus on turn-based RPG excellence.
This team-up addresses common indie pitfalls: limited marketing budgets and distribution challenges. Hooded Horse’s proven track record ensures Olden Era reaches eager fans, much like they did for Manor Lords.
| Aspect | Manor Lords | Heroes of Might and Magic: Olden Era |
|---|---|---|
| Wishlists Milestone | 3 Million | 600K+ |
| Release Status | Early Access (Apr 2024) | Early Access (2025) |
| Publisher | Hooded Horse | Hooded Horse + Ubisoft |
| Genre Focus | City-Builder Strategy | Turn-Based RPG Strategy |
Deep Dive into Olden Era’s Innovations
Olden Era promises to refresh the series with new content. Players can expect unexplored biomes that alter exploration and combat dynamics. Creature rosters will feature unique abilities, encouraging diverse army compositions.
- Necropolis Faction: Undead hordes with summoning mechanics for relentless sieges.
- Dungeon Faction: Underground dwellers excelling in stealth and ambushes.
- Sylvan Faction: Nature-aligned units harnessing growth and regeneration powers.
These additions build on the series’ hallmark hex-grid battles and hero progression, blending nostalgia with novelty.
Manor Lords’ Lasting Impact on Strategy Gaming
Manor Lords redefined expectations for solo-developed titles. Its Unreal Engine 4 foundation delivered stunning visuals and complex simulations, from seasonal changes affecting crops to dynamic regional politics. The game’s pre-release hype influenced other developers, sparking discussions on innovation versus imitation in city-builders.
With over 3 million wishlists, it highlighted Steam’s wishlist system as a predictor of success, a trend Olden Era is now following.
Community Hype and Expectations
Steam discussions and news posts reflect overwhelming excitement. Olden Era’s 500,000+ wishlist announcement celebrated its top ranking in turn-based strategy categories. Fans praise the publisher switch, viewing Hooded Horse’s involvement as a boon for quality and accessibility.
For Manor Lords enthusiasts, the connection feels organic—both titles emphasize thoughtful strategy over twitch reflexes.
Looking Ahead: Release Roadmap and Beyond
While Manor Lords is already playable, Olden Era targets Steam Early Access in 2025, with no exact date yet. Expect iterative updates based on player feedback, mirroring Manor Lords’ post-launch evolution.
This partnership could spawn more crossovers, solidifying Hooded Horse’s role in strategy publishing.
Comparative Strategy Titles Table
| Game | Developer/Publisher | Key Features | Steam Wishlists (Peak) |
|---|---|---|---|
| Manor Lords | Slavic Magic / Hooded Horse | Medieval city-building, battles | 3M |
| HoMM: Olden Era | Unfrozen / Hooded Horse + Ubisoft | Turn-based RPG, new factions | 600K+ |
| Age of Empires 4 | Relic / World’s Edge | RTS campaigns | N/A |
Frequently Asked Questions (FAQs)
What is Heroes of Might and Magic: Olden Era?
A prequel to the HoMM series, featuring turn-based strategy RPG gameplay with new factions and biomes.
Who is publishing Olden Era?
Hooded Horse alongside Ubisoft, with development by Unfrozen.
How successful was Manor Lords on Steam?
It reached 3 million wishlists and topped Steam charts pre-launch.
When does Olden Era release?
Early Access on Steam in 2025, exact date TBA.
Why did Ubisoft partner with Hooded Horse?
To leverage their strategy publishing success from Manor Lords.
Strategic Implications for the Genre
This alliance underscores a shift: indie publishers like Hooded Horse are gaining clout by championing niche genres. Strategy games, often overlooked amid battle royales and open-world epics, benefit from such focused support. Olden Era’s wishlist surge—top-1 in turn-based strategy—proves enduring demand.
Players can anticipate polished experiences, as Hooded Horse’s model emphasizes developer vision over rushed releases. For Ubisoft, it’s a low-risk IP revival with proven partners.
Player Strategies and Tips Preview
Though Olden Era isn’t out, insights from teasers suggest mastering faction synergies. Necropolis players might prioritize undead resurrection chains, while Sylvan forces leverage terrain bonuses. Manor Lords veterans will appreciate similar resource juggling in hero management.
Community forums buzz with build ideas, echoing Manor Lords discussions on levy optimization and trade routes.
The Future of Turn-Based Tactics
With Olden Era’s hype, the genre enjoys a renaissance. Titles blending RPG depth with strategy endure because they reward intellect over reflexes. Hooded Horse’s track record suggests more hits ahead.
References
- Manor Lords surpasses 3 million wishlists — Games Press / Hooded Horse. 2024-04-22. https://www.gamespress.com/en-US/Manor-Lords-3-million-wishlists
- New Heroes of Might and Magic game signs up with publisher — PCGamesN. 2024. https://www.pcgamesn.com/heroes-of-might-and-magic-olden-era/manor-lords-publisher
- The #1 Most Wishlisted Game On Steam Has Finally Arrived — YouTube / SplattercatGaming. 2024.
- Heroes of Might and Magic: Olden Era – Steam News — Steam. N/A. https://store.steampowered.com/news/app/3105440/view/532094774027486516
- 2 Millions wishlists for manor lords — Lenovo Gaming Community. N/A. https://gaming.lenovo.com/emea/threads/23932-2-Millions-wishlists-for-manor-lords-%F0%9F%98%B2?p=191379
- Manor Lords hits 2.5 million wishlist — Steam Community. N/A. https://steamcommunity.com/app/1363080/discussions/0/4362374548286510237/

